A new restyling to communicate a renovation over the time.
This is the philosophy which led to the renovation of La Murrina’s showroom, based in Turate where there is the main headquarter of the company, specialized in the handmade Murano blown glass products. 1500 square meters of “open space” created as an emotional area where you can discover new products and re-experience all the past collections in a clear and rational display.
Guests are welcomed in the entrance hall with black walls from which you can see in perspective the exhibition area. At the entrance, two important projects with a visual and emotional impact: Belle Époque and Eva, which had a great success during the last edition of Euroluce 2017.
Belle Époque is a collection of chandeliers, designed by Adriana Lohmann. The name evokes the magnificent lightings, geometrical and irregular at the same time, which were used in the past to decorate the spaces, the hotels and the luxury yachts during the period of “beau vivre”. Eva is more dramatic and sensual. The project is realized by Federico Visani who chose the emerald colour, the colour of a strong personality, together with the white of the calla flower, to express the courage and the sensibility of the reflections of the material.
In the interior spaces, the presentation of La Murrina’s collections, is based on the succession of partitions in different colours, white and dove grey which emphasise the shapes and the reflections of the showed products.
A corner in the showroom is reserved to the presentation of the collection ROBERTO CAVALLI MURANO LUXURY GLASS, where the formal and chromatic idea of the stylist
becomes precious objects realized with the mastery of the artisans from Murano.